MEZO shopping carts / trolleys’ screens are fitted with an RFID reader system that alerts the store's database when a shopper moves into a particular area of a supermarket or an Airport Duty Free Store, triggering an appropriate ad on the MEZO screen. A beauty product ad, for example, could be beamed to the screen as the shopping cart moves into the store's beauty section area. Alternatively, as soon as a product is put through the MEZO screen RFID sensor a triggered ad for a rival product could be served up.
MEZO also has the ability to connect to the person’s smart phone through a downloaded App and deliver a shopping list to the shopping cart / trolley that will also direct the customer through a built-in Wayfinding map to the right store aisle and shelf or inside a specific store location. MEZO definitely saves the costumer’s time by taking the shopping list off of them and directing them to the right product. Triggered suggestions as Ads will also be served to the customer depending on the Advertiser and his or her campaign.
MEZO can be integrated with any desired software and it is fully customizable in looks and integrated solutions.